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	<title>Micron Innovations Blog &#187; Microdisplay</title>
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	<link>http://www.micronblogs.com</link>
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		<title>CNET&#8217;s Road Trip Visits Micron</title>
		<link>http://www.micronblogs.com/2009/07/cnets-road-trip-visits-micron/</link>
		<comments>http://www.micronblogs.com/2009/07/cnets-road-trip-visits-micron/#comments</comments>
		<pubDate>Tue, 14 Jul 2009 15:44:06 +0000</pubDate>
		<dc:creator>Bruce</dc:creator>
				<category><![CDATA[Microdisplay]]></category>
		<category><![CDATA[Product Demos]]></category>
		<category><![CDATA[Displaytech]]></category>
		<category><![CDATA[FLCOS]]></category>

		<guid isPermaLink="false">http://www.micronblogs.com/?p=612</guid>
		<description><![CDATA[This week we met with CNET News.com reporter, Daniel Terdiman, while he road trips through America's mountain west states writing about and photographing the best in technology


Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/test/' rel='bookmark' title='Permanent Link: Why Displaytech Microdisplays?'>Why Displaytech Microdisplays?</a> <small>You might’ve heard that Micron is designing and marketing FLCOS...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/our-new-wqvga-panel/' rel='bookmark' title='Permanent Link: Our New WQVGA Panel'>Our New WQVGA Panel</a> <small>Today we announced a new microdisplay panel that uses the...</small></li>
<li><a href='http://www.micronblogs.com/2009/06/under-the-bright-lights-at-sid/' rel='bookmark' title='Permanent Link: Under the Bright Lights at SID'>Under the Bright Lights at SID</a> <small>We're here in San Antonio at Display Week ......</small></li>
</ol>

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			<content:encoded><![CDATA[<p>This week we met with CNET News.com reporter, <a href="http://www.cnet.com/profile/Daniel+Terdiman/?tag=mncol;txt">Daniel Terdiman</a>, while he road trips through America&#8217;s mountain west states writing about and photographing the best in technology, science, military, nature, aviation and more. We encouraged him to stop by Micron&#8217;s Boise, Idaho headquarters so we could talk with him about&#8211;and show him&#8211;our microdisplays.</p>
<p>Since Daniel regularly writes about what&#8217;s best in cutting-edge technology, we knew he&#8217;d want to see a pico projector in action. We were eager to show him the technology and get him thinking about what’s possible.</p>
<p>Read the article, &#8220;<a href="http://news.cnet.com/8301-13772_3-10284209-52.html">A high-quality projector in your smart phone?</a>&#8220;  to learn more about the applications and scenarios where this technology could be used. You may find yourself asking, like Daniel, “When can I get that?”</p>
<p>For more about our <a href="http://www.displaytech.com/">microdisplays</a> visit www.displaytech.com.</p>


<p>Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/test/' rel='bookmark' title='Permanent Link: Why Displaytech Microdisplays?'>Why Displaytech Microdisplays?</a> <small>You might’ve heard that Micron is designing and marketing FLCOS...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/our-new-wqvga-panel/' rel='bookmark' title='Permanent Link: Our New WQVGA Panel'>Our New WQVGA Panel</a> <small>Today we announced a new microdisplay panel that uses the...</small></li>
<li><a href='http://www.micronblogs.com/2009/06/under-the-bright-lights-at-sid/' rel='bookmark' title='Permanent Link: Under the Bright Lights at SID'>Under the Bright Lights at SID</a> <small>We're here in San Antonio at Display Week ......</small></li>
</ol></p>
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		</item>
		<item>
		<title>Will ATSC Mobile make WQVGA the mobile video standard?</title>
		<link>http://www.micronblogs.com/2009/07/will-atsc-mobile-make-wqvga-the-mobile-video-standard/</link>
		<comments>http://www.micronblogs.com/2009/07/will-atsc-mobile-make-wqvga-the-mobile-video-standard/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 13:00:58 +0000</pubDate>
		<dc:creator>Chris</dc:creator>
				<category><![CDATA[Microdisplay]]></category>
		<category><![CDATA[FLCOS]]></category>

		<guid isPermaLink="false">http://www.micronblogs.com/?p=595</guid>
		<description><![CDATA[It turns out that the proposed ATSC-M/H standard calls for a single base resolution of 16:9 QVGA ... Wide QVGA


Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/our-new-wqvga-panel/' rel='bookmark' title='Permanent Link: Our New WQVGA Panel'>Our New WQVGA Panel</a> <small>Today we announced a new microdisplay panel that uses the...</small></li>
</ol>

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			<content:encoded><![CDATA[<p>Flights, meetings, analog to digital changeovers.  Delays are rarely exciting &#8230; and folks in the U.S. saw more than a few delays in the long wait for the cut-off of over-the-air analog television broadcasts.  Finally, after years of digital and analog television signals mingling on their way to an antenna, those ATSC airwaves are a bit lonely. That said, they might soon have some close relatives joining them in the stream if ATSC members ratify the <a href="http://en.wikipedia.org/wiki/ATSC-M/H">ATSC-Mobile/Handheld candidate standard</a> in July 2009.</p>
<p>This new standard will allow next-generation cell phones and mobile devices to receive over-the-air television broadcasts for free, similar to the <a href="http://en.wikipedia.org/wiki/DVB-H">DVB-H standard</a> is the mobile extension of <a href="http://en.wikipedia.org/wiki/DVB-T">DVB-T</a> in Europe.  And to help speed adoption with broadcasters, they&#8217;ll be able to use their existing license without modification and be able to use their existing <a href="http://en.wikipedia.org/wiki/8VSB">8VSB</a> terrestrial broadcast stream</p>
<p>So where does WQVGA and microdisplays come into play here?  Well, it turns out that the proposed ATSC-M/H standard calls for a single base resolution of 16:9 QVGA &#8230; Wide QVGA.</p>
<p>This aspect ratio not only is a good fit for the designs of newer cell phone screens, but it&#8217;s also a great fit for our latest <a href="http://www.displaytech.com/products.html">microdisplay panel</a> that we announced last month&#8211;our first WQVGA product.  Our WQVGA panel is an integrated solution, incorporating the display panel and control circuitry in a compact all-in-one package. Consuming only 85mW, it’s ideal for applications where portability and battery life is most critical&#8211;like a cell phone.</p>
<p>So next time you&#8217;re sitting at the airport waiting for a delayed flight, imagine being able to pop out your cell phone to watch some live TV&#8230;and projecting it up on the terminal wall to share with your fellow passengers (or an anxious toddler).  That might help make that delay a bit more exciting</p>


<p>Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/our-new-wqvga-panel/' rel='bookmark' title='Permanent Link: Our New WQVGA Panel'>Our New WQVGA Panel</a> <small>Today we announced a new microdisplay panel that uses the...</small></li>
</ol></p>
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		<title>Under the Bright Lights at SID</title>
		<link>http://www.micronblogs.com/2009/06/under-the-bright-lights-at-sid/</link>
		<comments>http://www.micronblogs.com/2009/06/under-the-bright-lights-at-sid/#comments</comments>
		<pubDate>Thu, 04 Jun 2009 15:18:51 +0000</pubDate>
		<dc:creator>Bruce</dc:creator>
				<category><![CDATA[Microdisplay]]></category>
		<category><![CDATA[Displaytech]]></category>
		<category><![CDATA[FLCOS]]></category>

		<guid isPermaLink="false">http://www.micronblogs.com/?p=536</guid>
		<description><![CDATA[We're here in San Antonio at Display Week ...


Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/our-new-wqvga-panel/' rel='bookmark' title='Permanent Link: Our New WQVGA Panel'>Our New WQVGA Panel</a> <small>Today we announced a new microdisplay panel that uses the...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/test/' rel='bookmark' title='Permanent Link: Why Displaytech Microdisplays?'>Why Displaytech Microdisplays?</a> <small>You might’ve heard that Micron is designing and marketing FLCOS...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/will-microdisplays-change-how-you-interact-with-the-world/' rel='bookmark' title='Permanent Link: Will microdisplays change how you interact with the world?'>Will microdisplays change how you interact with the world?</a> <small>By now you should know that Micron is in the...</small></li>
</ol>

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			<content:encoded><![CDATA[<div id="attachment_540" class="wp-caption alignright" style="width: 224px"><a href="http://www.micronblogs.com/wp-content/uploads/2009/06/pico_prezo1.jpg"><img class="size-medium wp-image-540" title="pico_prezo1" src="http://www.micronblogs.com/wp-content/uploads/2009/06/pico_prezo1-300x265.jpg" alt="pico_prezo1" width="214" height="190" /></a><p class="wp-caption-text">Visitors were impressed to see working displays on the show floor</p></div>
<p>We&#8217;re here in San Antonio at Display Week and have seen some great traffic in our booth&#8211;also had some meetings there as well.  The table&#8217;s a bit small, but is a perfect size for using an iPhone together with one of our demo projectors to give a presentation.</p>
<p>Most seem quite surprised that we&#8217;re willing to use our demo projector out in the open under the bright lights of the convention center, but the projector performed incredibly well in this environment.  The iPhone or iPod touch turns out to be an ideal platform to present from&#8211;just export your presentation slides to JPEG and sync with your device.  Pair that with one of our demo projectors and you have an incredibly portable presentation platform&#8211;VGA resolution at about 10 lumens using only 1.6 watts. The low power requirements means the battery easily makes it through an 1+ hour long meeting and the light output is excellent, even in a bright room. The high resolution made the text very readable.</p>
<p>The setup seems to have impressed just about everyone that has seen it&#8211;especially since we&#8217;re not using any covers, hoods and aren&#8217;t in a darkened room.  If you&#8217;re here at the show, stop by and see us&#8211;if not, take a look at the pictures.</p>
<div id="attachment_542" class="wp-caption aligncenter" style="width: 310px"><a href="http://www.micronblogs.com/wp-content/uploads/2009/06/img_0350.jpg"><img class="size-medium wp-image-542" title="img_0350" src="http://www.micronblogs.com/wp-content/uploads/2009/06/img_0350-300x217.jpg" alt="img_0350" width="300" height="217" /></a><p class="wp-caption-text">Great display--even in a bright room</p></div>
<p style="text-align: center;">


<p>Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/our-new-wqvga-panel/' rel='bookmark' title='Permanent Link: Our New WQVGA Panel'>Our New WQVGA Panel</a> <small>Today we announced a new microdisplay panel that uses the...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/test/' rel='bookmark' title='Permanent Link: Why Displaytech Microdisplays?'>Why Displaytech Microdisplays?</a> <small>You might’ve heard that Micron is designing and marketing FLCOS...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/will-microdisplays-change-how-you-interact-with-the-world/' rel='bookmark' title='Permanent Link: Will microdisplays change how you interact with the world?'>Will microdisplays change how you interact with the world?</a> <small>By now you should know that Micron is in the...</small></li>
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		</item>
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		<title>Will microdisplays change how you interact with the world?</title>
		<link>http://www.micronblogs.com/2009/05/will-microdisplays-change-how-you-interact-with-the-world/</link>
		<comments>http://www.micronblogs.com/2009/05/will-microdisplays-change-how-you-interact-with-the-world/#comments</comments>
		<pubDate>Fri, 22 May 2009 15:00:17 +0000</pubDate>
		<dc:creator>Brooklin</dc:creator>
				<category><![CDATA[Microdisplay]]></category>
		<category><![CDATA[Displaytech]]></category>
		<category><![CDATA[FLCOS]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.micronblogs.com/?p=438</guid>
		<description><![CDATA[By now you should know that Micron is in the business of microdisplays. It’s exciting stuff. Researchers and engineers are on the cusp of discovering entirely new applications for microdisplay technology– far beyond simply displaying pictures and movies on a screen. Remember that Tom Cruise movie, Minority Report? Well, the ability to project information onto [...]


Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/test/' rel='bookmark' title='Permanent Link: Why Displaytech Microdisplays?'>Why Displaytech Microdisplays?</a> <small>You might’ve heard that Micron is designing and marketing FLCOS...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/our-new-wqvga-panel/' rel='bookmark' title='Permanent Link: Our New WQVGA Panel'>Our New WQVGA Panel</a> <small>Today we announced a new microdisplay panel that uses the...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/understanding-flcos/' rel='bookmark' title='Permanent Link: Understanding FLCOS Sequential color'>Understanding FLCOS Sequential color</a> <small>We’re excited about the impact we think we can make...</small></li>
</ol>

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			<content:encoded><![CDATA[<p>By now you should know that Micron is in the business of microdisplays. It’s exciting stuff.</p>
<p>Researchers and engineers are on the cusp of discovering entirely new applications for microdisplay technology– far beyond simply displaying pictures and movies on a screen. Remember that Tom Cruise movie, Minority Report? Well, the ability to project information onto a surface and manually interact with it, to overlay real-time meta-data on a real-world object is not just for the movies anymore. Really smart people are designing products that can do just these kinds of things—with technology that exists today.</p>
<p>Once you combine microdisplays with other semiconductor technologies – such as accelerometers, image sensors, and wireless network connections– the possibilities are limitless. To get just an inkling of what’s coming, watch this presentation given at TED by Patti Maes – head of MIT’s media lab.</p>
<p><object width="430" height="273" data="http://www.youtube.com/v/blBohrmyo-I&amp;hl=en&amp;fs=1&amp;rel=0" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/blBohrmyo-I&amp;hl=en&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /></object></p>


<p>Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/test/' rel='bookmark' title='Permanent Link: Why Displaytech Microdisplays?'>Why Displaytech Microdisplays?</a> <small>You might’ve heard that Micron is designing and marketing FLCOS...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/our-new-wqvga-panel/' rel='bookmark' title='Permanent Link: Our New WQVGA Panel'>Our New WQVGA Panel</a> <small>Today we announced a new microdisplay panel that uses the...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/understanding-flcos/' rel='bookmark' title='Permanent Link: Understanding FLCOS Sequential color'>Understanding FLCOS Sequential color</a> <small>We’re excited about the impact we think we can make...</small></li>
</ol></p>
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		</item>
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		<title>Our New WQVGA Panel</title>
		<link>http://www.micronblogs.com/2009/05/our-new-wqvga-panel/</link>
		<comments>http://www.micronblogs.com/2009/05/our-new-wqvga-panel/#comments</comments>
		<pubDate>Wed, 20 May 2009 13:10:24 +0000</pubDate>
		<dc:creator>Bruce</dc:creator>
				<category><![CDATA[Microdisplay]]></category>
		<category><![CDATA[Displaytech]]></category>
		<category><![CDATA[FLCOS]]></category>
		<category><![CDATA[panel]]></category>
		<category><![CDATA[WQVGA]]></category>

		<guid isPermaLink="false">http://www.micronblogs.com/?p=442</guid>
		<description><![CDATA[Today we announced a new microdisplay panel that uses the latest of our Displaytech FLCOS technology. This WQVGA panel provides 392 x 224 resolution in an ultra-small package. It’s an ideal solution for the smallest display and projection applications, like head-mounted displays and embedded cell phone projectors. Like all our displays, the WQVGA provides bright, [...]


Related posts:<ol><li><a href='http://www.micronblogs.com/2009/05/test/' rel='bookmark' title='Permanent Link: Why Displaytech Microdisplays?'>Why Displaytech Microdisplays?</a> <small>You might’ve heard that Micron is designing and marketing FLCOS...</small></li>
<li><a href='http://www.micronblogs.com/2009/05/understanding-flcos/' rel='bookmark' title='Permanent Link: Understanding FLCOS Sequential color'>Understanding FLCOS Sequential color</a> <small>We’re excited about the impact we think we can make...</small></li>
</ol>

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			<content:encoded><![CDATA[<div id="attachment_443" class="wp-caption alignleft" style="width: 178px"><a href="http://www.micronblogs.com/wp-content/uploads/2009/05/wqvga_blog_image.jpg"><img class="size-full wp-image-443" title="wqvga_blog_image" src="http://www.micronblogs.com/wp-content/uploads/2009/05/wqvga_blog_image.jpg" alt="WQVGA microdisplay panels" width="168" height="112" /></a><p class="wp-caption-text">WQVGA microdisplay panels</p></div>
<p>Today we announced a new microdisplay panel that uses the latest of our Displaytech FLCOS technology. This WQVGA panel provides 392 x 224 resolution in an ultra-small package. It’s an ideal solution for the smallest display and projection applications, like head-mounted displays and embedded cell phone projectors.</p>
<p>Like all our displays, the WQVGA provides bright, saturated colors and crisp images. But what’s most compelling is the WQVGA does it while drawing just 85mW, and it integrates the necessary companion chips—DRAM, LED drivers, and image processing—on the display. Those two key features—size and power use—really separate our WQVGA from other solutions. LCOS competitors can’t match our image quality, and micromirror competitors are stuck with bulky multi-chip solutions that draw far more power (MEMS laser-based displays are far too expensive to even be considered competitors in this segment).</p>
<p>Applications are really beginning to open up, and we’re excited about what our microdisplays can do to drive wide-scale adoption.</p>
<p>View the <a href="http://www.micron.com/about/news/pressrelease.aspx?id=C78481FFEFA2B68E">WQVGA press release</a></p>
<p>Learn more about our microdisplays at <a href="http://www.displaytech.com">microdisplays.micron.com</a></p>


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<li><a href='http://www.micronblogs.com/2009/05/understanding-flcos/' rel='bookmark' title='Permanent Link: Understanding FLCOS Sequential color'>Understanding FLCOS Sequential color</a> <small>We’re excited about the impact we think we can make...</small></li>
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		<title>Understanding FLCOS Sequential color</title>
		<link>http://www.micronblogs.com/2009/05/understanding-flcos/</link>
		<comments>http://www.micronblogs.com/2009/05/understanding-flcos/#comments</comments>
		<pubDate>Wed, 20 May 2009 13:05:52 +0000</pubDate>
		<dc:creator>Brooklin</dc:creator>
				<category><![CDATA[Microdisplay]]></category>
		<category><![CDATA[Displaytech]]></category>
		<category><![CDATA[FLCOS]]></category>
		<category><![CDATA[video]]></category>

		<guid isPermaLink="false">http://www.micronblogs.com/?p=436</guid>
		<description><![CDATA[We’re excited about the impact we think we can make in the display market. As Bruce wrote earlier, the speed of our proprietary FLCOS technology provides some noticeable advantages in image quality. Basically, many of our LCOS competitors simulate color by filtering light through closely-placed RGB pixels; we build individual color pixels by quickly pulsing [...]


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			<content:encoded><![CDATA[<p>We’re excited about the impact we think we can make in the display market. As Bruce wrote earlier, the speed of our proprietary FLCOS technology provides some noticeable advantages in image quality.</p>
<p>Basically, many of our LCOS competitors simulate color by filtering light through closely-placed RGB pixels; we build individual color pixels by quickly pulsing RGB light in place–a technique called sequential color.</p>
<p>Sequential color is a simple concept, but a bit difficult to grasp in text. We’ve put together a quick video to help explain how it works.</p>
<p>Take a look:<br />
<object width="442" height="272" data="http://www.youtube.com/v/it5zQfMAwxI&amp;hl=en&amp;fs=1&amp;rel=0" type="application/x-shockwave-flash"><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><param name="src" value="http://www.youtube.com/v/it5zQfMAwxI&amp;hl=en&amp;fs=1&amp;rel=0" /><param name="allowfullscreen" value="true" /></object></p>


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		<title>Why Displaytech Microdisplays?</title>
		<link>http://www.micronblogs.com/2009/05/test/</link>
		<comments>http://www.micronblogs.com/2009/05/test/#comments</comments>
		<pubDate>Wed, 20 May 2009 13:00:37 +0000</pubDate>
		<dc:creator>Bruce</dc:creator>
				<category><![CDATA[Microdisplay]]></category>
		<category><![CDATA[Displaytech]]></category>
		<category><![CDATA[FLCOS]]></category>

		<guid isPermaLink="false">http://www.micronblogs.com/?p=309</guid>
		<description><![CDATA[You might’ve heard that Micron is designing and marketing FLCOS microdisplays—tiny silicon-based displays that rapidly modify and reflect light to create vibrant, full-color images. They can be used for miniature —a.k.a. “pico”—projectors, tiny viewfinders and head-mounted displays, and a multitude of applications that haven’t been envisioned yet. What makes this so compelling for us is [...]


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			<content:encoded><![CDATA[<p>You might’ve heard that Micron is designing and marketing FLCOS microdisplays—tiny silicon-based displays that rapidly modify and reflect light to create vibrant, full-color images. They can be used for miniature —a.k.a. “pico”—projectors, tiny viewfinders and head-mounted displays, and a multitude of applications that haven’t been envisioned yet. What makes this so compelling for us is the amazing quality of the Displaytech FLCOS technology we&#8217;ve acquired, and how it separates our displays from the competition.</p>
<p>Put simply, our Displaytech FLCOS can switch pixels on and off very, very quickly. So fast, in fact, that we can create color by combining red, green, and blue hues within a single pixel, rather than using separate RGB pixels placed close together (the way most LCOS displays work).</p>
<p>The differences are obvious in the photo below. It’s a real-life comparison of our Displaytech panel’s output side-by-side with an LCOS competitor’s display of the same image. You can distinctly see separate RGB pixels on the LCOS display, as well as how much brighter our pixels are. The end result is a photo-like displayed image with truer colors and crisp edges (which makes our panels great for displaying text—handy if you’re projecting documents or web pages).</p>
<p>Throw in our small</p>
<div id="attachment_434" class="wp-caption alignright" style="width: 310px"><img class="size-full wp-image-434" title="sequential_vs_spatial_blog_image" src="http://www.micronblogs.com/wp-content/uploads/2009/05/sequential_vs_spatial_blog_image.jpg" alt="FLCOS sequential color vs. spatial color LCOS" width="300" height="200" /><p class="wp-caption-text">FLCOS sequential color vs. spatial color LCOS</p></div>
<p>footprint, ultra-low power use, and the ability to work well across a range of temperatures, and you’ve got a top-class product. In fact, the quality of Displaytech FLCOS technology is well established—it’s already shipped millions FLCOS microdisplays—but a small company could only take it so far.</p>
<p>Now that we can leverage Micron’s great reputation and strong, worldwide sales channels into the microdisplay market, the competition will really have to stretch to keep up.</p>


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